My name is Matthew Manning and this is my brand new blog. I am doing my applied study site at Phoenix Children’s Hospital at the main campus. My degree is in Creative Writing and Business and I am currently working in the Marketing Department here at PCH. I chose my concentrations because I love to write but decided not to rely on that as my source of income. Luckily for me Creative Writing and Business go really well together in Marketing of which I also enjoy very much.
So far, I have been introduced to my main area of concentration here which is the new Sports Pediatric Medicine program just introduced at the hospital. I propose changes in current marketing strategies and also plan and coordinate new events promoting the new program. This is a big responsibility, of which a lot of research is involved. What has been done so far in promoting the program has been good but it is my job to try and improve the recognition needed by families of the importance of this program. I have also submitted a press release promoting Kendra’s Race in association with Camp Rainbow. The press release in particular is in direct association with my creative writing concentration. The coordinating and responsibilities associated with event planning and promotional ideas are very much associated with the marketing experience obtained through classes in my business concentration. Other than these current projects I have been educating myself with the hospital. Also, at the beginning of this week I was required to go through hospital orientation which was very interesting.
I would love to start working right away after graduation. I love the hospital setting because it offers more thought and creativity due to lack of budget and the type of service or “product” I am marketing. This organization is amazing. They offer so much here and it would be unbelievable to receive a job offer here after graduation but I am blessed to have the opportunity to merely place Phoenix Children’s Hospital on my resume.
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Hi Matthew, it's great to see another Creative Writing/Business person who is interested in Marketing on here! I love that you are doing your work with the Phoenix Children's Hospital. I didn't even think of looking into there, but I think I'd love that, too. It's great that they have a Sports Pediatric Medicine program there. What does that entail exactly? Is it more the physical therapy side of things? Do you get to write the press releases yourself? Do you get to design any advertising? Do you get to interact with the kids? I'm looking forward to reading more of your internship experiences.
ReplyDeleteHi Matt,
ReplyDeleteYour work at Phoenix Children's hospital sounds interesting. Since you are in charge of helping to market their new Sports Pediatric Medicine program, maybe you can tell me what this program is about? Do they work with kids who have been injured due to sports? Or does it use sports as a form of therapy? I am looking forward to learning more about your internship and what you and the hospital does.
--Jessica
Hello my name is Jessica. I think being able to work at the Phoenix Children's Hospital is really great. It helps to be creative and learn to think outside the box when dealing with marketing and children's programs. Have you written any stories? What is Kendra's Race and Camp Rainbow? I hope you end up working there after graduation.
ReplyDeleteHi Matthew, my name is Megan Lipkes and one of my concentrations is also creative writing. I think that marketing is a great career choice for people that studied creative writing because creative writing is not really a day job, and marketing allows you to use all of those techniques and still be creative. I think it is great that you chose an internship at the Phoenix Children’s Hospital and the Sports Pediatric Medicine program sounds great, but what exactly is it? How will the program help the children? What is Kendra’s Race and Camp Rainbow? I think it would be good if you explained what these programs do, so we get a sense of how your research and marketing techniques will help expand these programs. I think it is interesting that you can be more creative at this site because of the lack of budget. I can tell you are really making a difference for families and children that are at Phoenix Children’s Hospital. This job does seem to entail a lot of research, but good research skills will carry on into every career. I am very excited to hear about your internship and the difference you are making in these people’s lives.
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